In 2023, there are 19 projects that are approved. Those projects can be separated into 5 disciplines which are Public Administration, Management, Marketing, Tourism and Finance. The topics of those projects are presented as follows;
| No. | Research Projects | Disciplines |
| 1 | Application of new public sector management concepts New public services and new public partnership management in innovative projects of local administrative organizations. | Public Administration |
| 2 | Decentralization Discourse in the Constitution of the Kingdom of Thailand B.E. 2560 | Public Administration |
| 3 | Preparation of a 4-year strategic plan (2021-2024) Metropolitan Waterworks Employees Savings Cooperative Ltd. | Public Administration |
| 4 | Conditions for the success of local administrative organizations in cooperative management to tackle the coronavirus pandemic 2019: Case study of Hua Hin Municipality, Prachuap Khiri Khan Province and Wiang Subdistrict Administrative Organization, Thoeng District, Chiang Rai Province | Public Administration |
| 5 | Compliance with public policy principles of Thailand’s 2018-2037 National Strategy Process | Public Administration |
| 6 | The influence of learning design on the effectiveness of large-scale open learning (MOOCs) of staff at Thailand’s National Research University | Public Administration |
| 7 | Volunteers of the public sector to prevent and tackle the spread of the novel coronavirus 2019: Yarn Group Case Study | Public Administration |
| 8 | Developing a business-class strategy for restaurant business in Bangkok With the canvas business model amid the impact of the COVID-19 crisis (attached name change document) | Management |
| 9 | Performance in the digital age of employees of Function International Public Company Limited | Management |
| 10 | A path analysis study of repurchase intention of food with health claim under the effect of food attributes | Management |
| 11 | Analysis of rubber exports from Thailand to China’s Yunnan province following the opening of the China-Laos railway | Management |
| 12 | Survival in Tutoring School Management – System Case Studies S.E.L U. of Enconcept Tutoring School | Management |
| 13 | Marketing communications for the adoption of electric vehicle technology | Marketing |
| 14 | Undergraduate students’ expectations and perceptions of social media purchases In Bangkok (name within the contract – attach the reason document for name change) | Marketing |
| 15 | Impact and adaptation strategies in the hotel business During COVID-19 | Marketing |
| 16 | The digital marketing communication ethics of influencers to seek lines of creative marketing communication and social persuasion with personal benefits. | Marketing |
| 17 | Analysis of sustainable tourism research articles in Thailand in accordance with the Sustainable Development Goals | Tourism |
| 18 | Benefits of Forest Bathing for Tourism in Thai Forests | Tourism |
| 19 | Estimation of risk compensation from investment in residential real estate | Finance |
Overall, our research mainly focuses on environmental, social, governance, innovation and digital era.
References
The School of Management Science
